Designed and developed for the ADD FIA Formula E World Championship, explore our partnership with Nissan Formula E harnessing Merino wool’s natural benefits for peak performance.

Discover Jeanologia’s shrink-proofing technique to make wool garments machine washable.

The Woolmark Performance Challenge is a problem-solving platform, bringing together leading performance apparel brands with a global pool of world-class talent. Explore the innovations of the 2022 competition finalists.

Three-dimensional (3D) printing is the latest big innovation in textile design and manufacturing, with the world of high-end fashion showing significant interest in 3D printing directly onto base fabrics.

Wool offers a natural alternative to traditional synthetics or down used in quilted garments, outdoor sleepwear or outerwear, delivering warmth with 25% less weight.

Eco-friendly alternative to synthetic and traditional fur.

Wind and water-resistant wool fabric made with 100% Merino wool is used in multiple product categories from rain jackets, shoes, board shorts and face masks.

Circular and flat-knitting technologies eliminate the need for cut-and-sew, minimise waste and offer high levels of fabric stretch and recovery.

Innovations in knitting technology with Merino wool has resulted in a new wave of footwear brands using wool for shoe uppers. The success of wool in footwear lies not only in the fibre’s natural properties, but also in its ability to be constructed in a way that aids performance.